Thomas Reid
USA, New York
Competitors
10 designers / 15 designs
Logo & Brand Identity for a Mental Wellness App
guaranteed prize
345.00
Category:
Winner
Brief
What client do and his target audience
Clean and grounded. The logomark should be built on square or rectangular geometry — rounded corners are fine, but the underlying form must feel structured and stable, not fluid or circular. Think modular, almost architectural. Color palette: deep slate or midnight blue as the primary, with a single soft accent — sage green or muted lavender. The wordmark should be lowercase, modern sans-serif. The whole identity should communicate calm clarity, not energy or urgency.
Visual style
Stillframe is a mental wellness app focused on mindfulness, stress tracking, and guided breathing. Our users are adults 25–45 dealing with burnout and anxiety who want something calm and structured in their daily routine. We're positioning between clinical and lifestyle — serious enough to trust, approachable enough to open every morning.
Contest deliverables
Deliver primary logo, icon/app version, dark and light variations, and a basic color palette sheet. PNG with transparent background and SVG required. Figma or Illustrator source file mandatory. Include at least one lifestyle mockup (phone screen or desktop). Check with the client on font licensing before final submission.
top level
Thomas Reid
New York, USA
HELLO, I am Heather Francis, logo & identity designer with 8+ years of experience and 500+ clients from all around the world.
Certificates:Web design,Graphic design
Languages:English,Spanish